Safety Has Always Been Our No. 1 Priority

We take that responsibility seriously because everyone deserves the peace of mind of a secure environment. Our mission is to protect people, not just assets, in a way that is reliable and accessible.


American Made in Holland, Michigan

Our products can be found in thousands of locations around the world, but we are proud to say that we are based in Holland, Michigan USA. From our dedication to craftsmanship and appreciation for all four seasons - and the durability required to withstand them - to partnering with local vendors for many of our components, embracing our "Michigan made" identity is central to who we are as people and as a company. We are proud to be one of many companies to champion the reputation of durability and quality the State of Michigan has earned around the world.


Committed To Our Craft

We handcraft our products with quality materials that are durable and easy to use. It's why we are detail-focused and seek out innovative new ways to make our products stronger and last longer. It's why we evolve and adapt to the latest technology and work hand-in-hand with our partners to ensure you receive a solution that's been customized to fit your needs. It's why we always stand ready to serve our customers.


Executive Team


David Cook

Chief Executive Officer
David Cook has helped Code Blue expand and advance the technological capabilities of our products with an extensive background that spans telecommunications, IT and security. Since joining Code Blue in 2012, he has worked tirelessly to assemble a talented and diverse team that embraces the challenges of the market and meets the needs of our customers. Prior to joining Code Blue, Cook served in the United States Navy as an intelligence specialist holding top secret security clearance and is a veteran of the Gulf War.

David Fleming

Chief Design Officer
David Fleming has capitalized on a resume that includes more than a decade of creative, organizational and communication experiences to build Code Blue’s marketing team and take a lead role in the creation and design of new products. A graduate of Hope College, Fleming’s versatility and entrepreneurial spirit already has allowed him to excel in corporate, start-up, non-profit, retail, technology, service and manufacturing environments.

Katie Petre

Director of Distribution
Katie Petre uses her diverse experience in marketing, sales and customer service to lead Code Blue’s engagement with partners and customers and expand the organization’s message through the development of new processes and programs. A graduate of Grand Valley State University, Katie has a degree in Business Administration, which she has formerly applied at Fifth Third Bank and Spectrum Health in the areas of communications, engagement and process improvement.

John Plooster

Director of Enterprise Solutions
John Plooster, who is also the Director of Sales, has used more than 15 years of Telecommunications and Information Technology expertise to successfully manage the Code Blue sales team and expand the company’s growth both in the U.S. and internationally. Prior to joining Code Blue, he worked as an Integrator, Agent Manager and Sales Engineer with Windstream, Cavalier Telephone and PAETEC.

David Salas

Chief Financial Officer
David Salas, CMA, CFM, handles Code Blue’s financial and accounting duties, including its burgeoning international business. Salas holds degrees in finance from Central Michigan University and accounting from Davenport University, and a Master’s in management from Aquinas College. He has extensive experience in manufacturing, spending a decade in various financial roles for Haworth, Inc., including the financial management of two manufacturing plants, and handling all aspects of accounting for Global Parts Source, Inc.

Carol Wheeler

Director of Manufacturing
A member of the Code Blue team since 1998, Carol Wheeler has experience leading several diverse departments, including engineering, purchasing, materials and operations. With nearly three decades of experience in manufacturing, she has compiled an extensive multifaceted resume that also includes positions in the automotive and appliance industries.

Join Us!

Code Blue is a growing company that is looking for people to help strengthen our culture.
Learn more about how you could join our extraordinary team.